We are very similar to you. We eat, sleep, and dream about skiing.
This infatuation with skiing and what it brings to the lives of so many is at the core of our little company. That little core pumps in the heart of the Alps today designing, creating, and testing unique, original, high quality freeride skis.We started this (ad)venture to not only create and ski unique freeride skis but to explore what can be done as a small and agile company built on a different platform with a different end-game in mind. The current “industry” model continues to be dominated by large conglomerates distributing and marketing skis through antiquated practices and processes. We thought this could be changed and should change. This drive for change is part of Down’s dogma and we are committed to evolve the way skis are procured, distributed, and supported…and foremost delivering unbelievable value and quality to you.
For 16/17 we are extremely excited to release 10 unique and original skis that have been tested for the past 6 years. These skis are exclusively distributed directly through www.downskis.com. These skis will only be available in limited quantities for 16/17. Demos will also be floating around your local mountain ranges so keep a look out and check back at www.downskis.com/demo-skis for weekly updates.
So all that being said we are DOWN with you…our skiers, our friends, our partners, and our families… so contact us anytime: [email protected]
Down began as a concept in 2005 as the ski industry was undergoing dramatic changes with “indie” companies pushing the boundaries of customer/community driven design, direct distribution, and construction. First protos were designed and a few skis were pressed in the US until a twist of fate moved “Geo” (American, Down Founder) to Switzerland in 2006. Down went dormant for a few years but the passion for the idea of Down never did.
In 2009 through another twist of fate Geo connected with Simen Stori (Norwegian, Co-Owner and Head Designer) and proceeded to design the first CountDown 1, 2, and 3 protos. From 2009-2011 Simen and Geo tested skis across Europe with a small team of passionate skiers and guides from Norway, Sweden, Italy, Austria, France, and Germany receiving precious feedback on construction, design, and durability. After some tweaking and tuning in 2011 Down released the CountDown series for sale to the public and DOWN FREE Sarl was established in Switzerland.
Down with Price!
Down Skis sells directly from the factory to you, cutting out markups from middlemen. This enables us to price extremely competitively while still delivering the highest quality skis.
Our mission is to create originally designed high quality skis without compromising our drive to deliver value to our partner dealers and our skiers. To support our mission we are guided by our core values… daily.
To support our mission, we are guided by our commitments to original design, pure high quality products, passion for skiing, diversity, and positive life. The D’s give direction to help maintain these values.
DOWN will never downgrade our materials, construction, or quality. DOWN will only use tested and true elements of ski production. Each ski will be handcrafted and produced in Europe. We will work with our suppliers to review and test new materials, but will always keep the core 3 elements to ensure consistency of quality and skier experience of a DOWN ski.
- Full Wood Core
- Sidewall Construction
DOWN will maintain a strong balance sheet to ensure stability for our employees and partners during all economic trends including strong and weak economies. We will not overextend ourselves as a company and be true to our business model.
DOWN will be straightforward and positive with its customers, employees, and partners. We strive to have open and honest relationships and build strong collaboration and communication.
DOWN will maintain a “European” philosophy concerning work-life balance.
DOWN is a montage of freeride skiers from all over Europe and the US that understand the current ski company model can be changed for the better.
Over the past decade we have seen huge leaps in many areas of the industry and DOWN wants to help continue that evolution through not only our ski designs but our focus on delivering exceptional value to our shops and skiers through high quality production techniques, streamlining supply chains, innovative testing, and our end-to-end customer service. We strive to maintain a small and focused core family of products and customers and are always thinking of ways to do things better for you. Please contact us anytime with your ideas, thoughts, feedback, and opinions at: [email protected]